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Business > Articles > A Cut Above the Rest: Project Runway Winner Gets Exclusive Role with CHI

A Cut Above the Rest:
Project Runway Winner Gets Exclusive Role with CHI

Proving to be a cut above the rest, Dmitry Sholokhov overcame the competition to win season four of Project Runway All-Stars. His impressive eight-piece collection created just days before the finale won him the top prize and the admiration of season sponsor and Founder and Chairman of Farouk Systems Inc., Farouk Shami.

Throughout the season, Farouk and Vice President of Shows and Education, Lisa Marie Garcia, visited the contestants in the CHI® Haircare Salon to supply guest consultations. As well, Celebrity Hairstylist Linh Nguyen of CHI® assisted in the creation of many hairstyles for the designers’ collections, using BioSilk® products. 

“Farouk Systems is proud to have sponsored Project Runway All Stars. Our CHI Haircare Salon combined the talents and artistry of both hair and fashion showing true team work,” praises Farouk. “We congratulate Dmitry Sholokhov as this seasons’ winner and look forward to working with him!”

For winning, Dmitry will receive a plethora of prizes. These include an endless amount of Farouk Haircare products; a featured designer role for the 2015 CHI ad campaign; being a special guest at the annual Farouk Systems Inc. 2015 International Cancun Conference in Cancun, Mexico; and support from a CHI artist for future runway appearances. 

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