Truly, what could be more feminine than the shape of the curve?  Gradually sloping or joyfully tumbling, it’s the foundational shape of Mother Nature…the greatest lady of them all. Here, Rush London celebrates the curve, in a variety of its most natural forms. The striated curve of a perfect seashell. The loosely formed edges of a thundercloud. The plump, cushioned arc of a mushroom. It’s classic beauty molded with grace…and interpreted with a keen sense of the here and now.

Credits:
Hair: RUSH Artistic Team
Styling: Vanessa Woodgate
Makeup: Vicky Fenelon
Products: L’Oreal

On Paper Keyword: businessrush

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