Waxing: The Fast Track to Add-On Profits

Everyone is looking for easy new add-on services, especially nowadays when it’s important to make the most of every client in your chair. During BTC’s recent Industry Forecast Webinar, panelist Paula Malloy, Salon Marketing and Product Development Director for JCPenney Salons, revealed that facial waxing is the most profitable salon add-on. Shaping a brow, de-fuzzing a lip or cleaning up a client’s nape costs you pennies, takes just a few seconds and adds an affordable amount to a client’s ticket. It can be done at the shampoo bowl if you don’t have a separate room, says Paula, and it puts a professional, finishing touch on every service.