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On the Level

In order to achieve an ideal color result, don’t overlook the importance of accurately ascertaining the natural level of the hair. The further you stray from the original level, the more apt you will be to pull unwanted tones. So if you wrongly assume hair is lighter than it really is, for example, you might mix a formula that won't be strong enough to give you the amount of lift you need. And that’s what leads to unwanted brassiness. To zero in on the right color, try holding swatches to the head, in the same direction as the growth of the hair, until you have a perfect match.
(Discover exciting new color combinations in Sassoon’s new De-Constructivism collection.)
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