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Hairstyling is a “high-touch” biz, but many stylists are going “high tech.” BTC Member Philip Anthony DiCostanzo of Franklin Philip Salon in Norwalk, CT, for example, archives his work with digital images. After asking the client’s permission, he photographs as many of his cuts as possible from the front, back and sides, positioning the hair to cover the client’s face. These snaps go into his portfolio, and he also offers to email them to the customer. “I show them the pics immediately on my digital camera,” he says. If the client posts her portrait on her Facebook page, he asks her to include a salon “credit” for the new ‘do.
(Win the CHI "Earth Day" Iron and CHI Organics Silk Oil)
 
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