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Avoid
Sticker Shock
Dear Darcy: What can we do for clients on tight budgets?—Fiscally
Responsible
Dear Fiscally: People don't like to ask how much things cost,
so during the consultation, make it easy for her to stay in her price
range by discussing dollars. At Robert Cromeans'
salons, stylists always ask, "How much did you budget for your
hair today?" This helps determine what services you should offer.
Someone who wants to spend $100 won't be getting a hair straightening
treatment, but she might opt for some new smoothing products.
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