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The advanced color concepts (Blondes) with Beth Minardi series brings Beth's legendary hair color education into the privacy of your home or salon. In each volume, you'll reap the benefits of over 30 years of color expertise and innovation and learn how to apply Beth's proprietary hair color techniques and wisdom to each advanced color challenge. Each volume offers complete, step-by-step demonstration and lecture. Each delivers detailed formulas, visual instruction and a rationale covering exactly why and how Beth and her staff work through important color challenges at Minardi Salon in New York City. [DVD/50mins]

IN VOLUME 1 (Blondes) YOU WILL LEARN HOW TO:

  • Highlight and Glaze hair which is naturally medium brown, to create great contrast with rich tonal value.
  • Conduct a retouch of blonde highlights and lowlights on naturally darkest blonde hair.
  • How to weave.
  • How to slice.
  • How to use lowlights to maintain perfect dimension in previously highlighted hair

Extremley Red Book
Learn how Beth achieves her Extremely Red results at Minardi Salon in NYC.  Over 25 years of Beth's extensive experience in creating the best reds is found in the guide as well as 11 of her favorite formulas using the Color Zone Concept which acknowledges that the quality of hair fiber differs from place to place along the strand. 

Techniques include: Infusing all over red into natural brown; transforming blonde into red; & vibrant red hair color on virgin black, dark brown & previously colored hair. [Softcover/29pp]

40 of Beth’s All-Time Favorite Formulas in this Just-Released Book Beth Minardi knows color formulas like you know your own name.  Now for the first time, she reveals 40 of her favorite color combinations—each a tried and true formula used at NYC’s Minardi Salon to create outstanding blondes, brunettes and redheads.  The book includes detailed step-by-step instruction and incorporates products from a wide range of top color manufacturers.  If you’re a color addict, this is a must-read! [Softcover/49 pages]

Beuty Focus DVD
You have a front row seat for this famous haircolor and design seminar.  Salon industry icons Beth and Carmine Minardi present their signature program, featuring live model demos and detailed step-by-steps for color, cut and styling transformations. 
Look, listen and learn as the Minardis present their approaches to:

  • corrective color
  • fashion changes
  • tintbacks
  • highlighting
  • application
  • formulation

Observe real hair transformations--from long to short, blonde to brown, smooth to wavy, just to name a few.  Discover why Minardi Salon is the world’s most famous haircolor destination and learn how to transfer the Minardi “magic” to your salon! [2DVD/127min]

Beth Minardi Answers the Big Color Questions
For years, BTC member have "asked Beth" when faced with puzzling haircolor dilemmas. Color expert Beth Minardi's monthly online column generates thousands of views each week, because there is no other professional website offers her timely, smart and accurate solutions to specific color situations. Now BTC has compiled more than 75 of Beth's Q&As in this brand new book. You'll find case studies on blonding, highlighting, lowlighting, reds, brunettes, grey coverage, theory, technique, health and business issues, color maintenance and more, all delivered in Beth's thorough, direct, honest and generous style. Truly a haircolor "master class," you'll discover valuable insights into your clients' color on every page. [Softcover/125pp]

Advanced Color Techniques Volume 3: American Baliage with Beth Minardi
The latest edition of Beth Minardi’s extremely popular Advanced Color Technique Series, Beth thoroughly covers the art of American Baliage in this brand new two-hour DVD. Baliage is the hottest thing in haircolor right now and Beth provides in-depth information, including how to create dimensional color with maximum artistic and time-saving methods, while she demonstrates a Baliage technique on a live model.
Total 1 Technique
DVD (60 min)

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