How To Take Six Unknown Stylists And 1 New Salon To One Million Dollars In Annual Sales In Five Years! 

Learn 18 "best practices" for Marketing, Advertising, Retail, Customer Service, Teamwork, Referral Programs, Menus, Amenities and more.  

A collection of the best practices employed by Michael Varnadore, Chief Executive Officer of the Stuart Laurence Salon. Carried out every day in the salon these best practices can offer you the opportunity to achieve amazing financial goals. 

Some practices are simple. Some are complex; some take great courage.  The model assumes an outstanding level of technical service. It is then the execution of an ever-growing list of non-technical service points that makes the difference. 

In the salon, Mr. Varnadore uses this teaching text as a foundation for all new hires. The goal is to develop a definition of best practices. From there you can begin to list your best practices and also those best practices you would like to add to your list. Develop and action plan to make it happen and you are on your way. Remember..."a goal with out an action plan is a dream." [Hardcover/92pps]

"I bought into it. I'd love to both, work at a place like this  and be a client there."

About the Author
Mr. Varnadore worked in hotel and restaurant management, consumer marketing and specialty retail - experience which he draws on daily to lead the salon team. In 2005 he was nominated and won an ABBIES award for "Best Salon/Spa Retail Promotion". Additionally he was featured in print, detailing his resort philosophy for everyday business and the Blue Team who are his customer service specialists.

In 2005 The Salon Association featured Michael and published his responses to 10 fast-fire questions offering insight into Stuart Laurence Salon. In February he presented at I.S.S.E in Long Beach, California. Stuart Laurence Salon continues to be listed by Salon Today as one of the top 200 fastest growing salons.