A "must have" guide for the professional salon stylist or owner, guaranteed to build your business and increase your paycheck. WARNING: Buying this book will decrease your relaxation time in the salon, increase your clientele and boost your bank balance!
This book was inspired by many people mostly by salons I have visited and worked with who experience those seasonal slow times, yet lack the knowledge or ideas to create new business. Once I realized that I had spent years helping salons to be more successful, "Busy Bus" seemed to be a natural progression.
The book is packed with ideas to bring clients to you, from simple networking and how to do it well, through a comprehensive marketing program, to using your computer for a more "high tech" approach. In total, 10 proven methods to allow you to be pro-active in your business instead of just Waiting for the Busy Bus to bring clients to your salon.
Each chapter is a "step by step" system for business building including templates for putting each idea to work for you. Some of these ideas are my own, some have been updated from the many business seminars I have attended over the years and some have come from talented and successful owners who have shared them with me. [Softcover/ 101pps]
Excerpt from the book:
As an industry we are terrified to charge for our services, experience and skills. So many of the salons short change themselves when it comes to charging correctly for the level of service and product they supply. Profit is not a dirty word!
“If I had a salon I would pay attention to Marion’s suggestions. I think she has a good plan.”
About the Author
Marion Shaw has spent her whole life in the beauty Industry, working in all aspects – as a stylist and salon owner, educator, technician and distributor. And now she brings her many years of experience to other industry professionals in helping them to be successful in their chosen career. Originally trained in England, Marion is sought after as an educator and speaker by many companies, schools and salons across North America.
